Results-Driven SEO Agency for Travel Brands 

At Mad Fish Digital, we know how competitive it can be to tempt travelers to book trips and experiences directly on your website. That’s why our agency offers individualized SEO solutions that help brands like yours rank higher on search engines while delivering a more pleasant digital experience overall. We’ll optimize your website around your audiences’ search intent and produce irresistible visuals that motivate guests to start packing their bags. Contact us today to discover how our SEO services can make you more successful online. 

Request a Consultation Today

Introducing Your Brand to Travelers Online Through The Power of SEO Marketing

With our SEO expertise, we can help elevate your search rankings to reach tourists planning their next getaway or travelers seeking business accommodations. As a result, we drive more qualified traffic to your site and maximize your visibility through services that include the following advantages: 

  • Comprehensive keyword research based on industry trends
  • Content optimization for enhanced visitor engagement
  • Technical SEO improvements for better visibility
  • Increased organic traffic to site
  • Higher rankings for relevant search terms
  • Expanded reach to target travel audience
  • Effective messaging tailored to niche travelers
  • Proven SEO expertise applied to tourism space
  • Ability to achieve online marketing and growth goals
Gish's Furniture Logo

“The Mad Fish team is honest, dedicated, and extremely knowledgeable. As a client, they understood our needs and created solutions that worked. Personally, I have worked with Ben, Anne and Erica and I can’t speak highly enough about my interactions with the team. It’s refreshing to work with people that are committed to providing the very best for their clients in such a positive and professional way. Kudos to the Mad Fish team!!”

-Kurt Fuchs
CEO, Gish’s Furniture

Washington State University Vancouver Logo

“After seeing the detail and practical recommendations in our site evaluation, I can confidently say that it would be foolish to overlook the value in having the Mad Fish team take a look at your site.”

-Brian Bates
Web Communications Manager, Washington State University

Cleansolution logo

“Mad Fish Digital Rocks! Excellent ROI. Their backend understanding is absolutely essential for a company wanting to scale and grow. Very professional and easy to understand what you are paying for.”

-Jose Barios
CEO, Cleansolution Services

Premier SEO Strategy Development for Travel & Tourism Brands

Understanding the traveler's buyer journey is paramount to the success of the SEO strategies we make for our partners specializing in tourism and hospitality. That's why we take an individualized approach to content digital marketing. View the sample strategy below to learn more about our technical SEO services and how we work.

Download an Example Technical Site Audit

A Results-Driven SEO Agency Elevating Travel & Tourism Brands

With an insider’s view of traveler behavior and our proven SEO skills, we can optimize your site to deliver the right travelers to your digital doorstep. We do that by uncovering and understanding your future customer’s search habits and creating content based on individualized keywords and travel themes that inspire folks to book a trip with your brand. We then work our behind-the-scenes technical magic to help your website deliver exactly what your ideal target audience—and search engines—want.

We Help Solve Issues Such As:

Lack of Targeted Audience Reach

How your guests search for vacation packages and services continuously evolves. To effectively reach the right customers, we use performance marketing tactics that reduce marketing dollars by allocating budgets to productive resources and targeting people searching for your products or services across all major search engines.

Difficulty in Measuring ROI

Accurately measuring ROI is a challenging task without the correct tracking and attribution in place. Our advanced reporting lets our travel partners fully understand the return on investment of their marketing spend.

Competitive Market Landscape

We understand how saturated the travel & tourism economy is. That’s why we take a full-funnel approach when creating an SEO strategy for our partners. As a result, our marketing efforts allow your brand to stand-out from others in your space and convert the right customers.

The SEO Metrics We Manage for Our Travel & Tourism Partners

By working with our SEO agency, travel brands can boost their search presence, stand out in a competitive market, and successfully promote their destinations to right globetrotters. To offer more transparency, below are the metrics we report to you to illustrate our successes:

  • Organic Traffic: This measures the number of people who visit your tourism website from search engines like Google or Bing. 
  • Keyword Rankings: This tracks how well your travel & tourism website ranks for specific keywords across all major search engines. 
  • Click-Through Rate (CTR): CTR measures the percentage of users who click on a travel website link after seeing it in search results. 
  • Conversion Rate: This KPI tracks the percentage of website visitors who complete a desired action, such as booking a room or signing up for a newsletter.
  • Page Load Speed: This is how quickly your travel & tourism website loads for users, telling us where we need to make technical SEO improvements. 
  • Mobile-Friendly Website: This measures how mobile-friendly and smooth the user experience is across all mobile devices. 
  • Backlink Quality and Quantity: This evaluates the number and quality of external websites linking to your travel brand’s website. 

Travel & Tourism Industry Trends

The global travel and tourism market size was valued at $4,715.9 billion in 2018 and is projected to reach $8,811.0 billion by 2027, registering a CAGR of 10.3% from 2019 to 2027


Mad Fish Digital Logo

Bringing Innovative Pieces to the Digital Puzzle

Paid media icon with globe and cart.

Ecommerce for SEO

If your travel & tourism brand includes an eCommerce offering, we want to ensure it’s optimized to go beyond the desired results. Our SEO agency offers comprehensive eCommerce strategies that focus on boosting visitor traffic, elevating brand awareness, and converting folks as soon as we introduce them to your goods and services.

content marketing

Content Marketing

Integrating content marketing into a digital strategy for travel & tourism partners is crucial for driving engagement and conversions. Through compelling storytelling and immersive experiences, we can capture the attention of potential travelers and inspire them to take action, ultimately increasing brand awareness, driving website traffic, and boosting bookings and revenue.

keyword research

Keyword Research & Strategy

Our in-depth keyword research process identifies ideal keywords to send targeted visitors to our clients’ websites. We use our knowledge of the travel industry to identify high-performing, cost-effective keywords that lead to more bookings for our clients.

local seo

Local SEO

Stand out locally and drive bookings with optimized Google Business profiles, strategic solutions for location-based searches, and other regional SEO tactics that boost your visibility when travelers plan trips online.

on-page search engine optimization

On-Page SEO

Get on the same page as your guests by partnering with an SEO agency that produces quality content, uses relevant keywords, adds internal links, optimizes title tags, and employs other tactics to increase search rankings and user engagement.

off page seo

Off-Page SEO

Off-page SEO tactics like link building, social media, and awareness marketing are as crucial as our on-page SEO efforts. Let our SEO agency conduct business for your travel brand by delivering a fully curated digital experience that inspires conversions. 

technical seo

Technical SEO

Even the most minor details matter when it comes to search rankings. Let us handle all of the behind-the-scenes technical SEO work so your website appears at the top when travelers research your travel brand.

analytics and seo monitoring

Analytics & Monitoring

Accurate analytics and regular website monitoring are essential for optimizing performance reporting in Travel & Tourism. Leveraging digital marketing allows us to track key metrics like conversion rates, bounce rates, and customer engagement, ensuring our online presence delivers a seamless user experience for travelers.

Why Travel & Tourism Brands Trust Us As Their Premier SEO Partner 

Providing Innovative Pieces to the Digital Puzzle

As a certified B-Corporation and award-winning agency, Mad Fish Digital helps clients in the Travel & Tourism industry understand and thrive in the digital landscape. Through search engine optimization services, we’ve helped clients increase revenue, scale advertising, and dominate online competition.

accountable to results

Prioritizing Clients' Needs

We prioritize the client experience to make sure we consistently deliver top-notch customer service and results for our clients. We’re dedicated to building successful, long-lasting relationships that help our clients successfully grow their travel businesses through digital marketing that produces results.

driving results

Achieving Outcomes for Clients.

We’re a go-to partner for driving results through performance marketing. Our strategies are crafted to drive more bookings, and every campaign is mapped to specific KPIs to track our success. We help our travel clients increase revenue and meet their marketing goals while increasing direct bookings.

innovative approach

Fresh Methodology

We take an innovative approach to digital strategy. We stay educated on travel industry trends and the latest marketing techniques to continuously test and improve our marketing strategies. This approach helps keep our clients ahead of the competition and receive more direct bookings.

Mad Fish Digital 'Research first' approach

Research First Approach

Our research-first approach allows our team to deeply understand each travel brand, including their challenges, goals, and competitive landscape. This process helps us launch campaigns that help our clients achieve their marketing goals and increase bookings.

best agency for the planet

Best Agency for the Planet

We strive to be the best SEO agency for the world and make a positive impact on our employees, our clients, and our community. We understand that our decisions matter, which is why we take our social impact efforts and initiatives seriously. We’re also a certified B Corporation with a focus on Justice, Diversity, Equity, and Inclusion (JEDI) to help make an impact in our community.

Want to Learn More About Our SEO Agency Services?

Reach out today to find out how Mad Fish Digital can elevate your business

  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • This field is for validation purposes and should be left unchanged.