Jasmine Paul, Author at Mad Fish Digital

Graphic image of computer with GEO text.

by Jasmine Paul

December 23, 2025

SEO, Evolved for AI: How GEO Improves Content Visibility

Person at laptop surrounded by symbols representing digital data and online activity.

by Jasmine Paul

December 22, 2025

Segmentation Strategies to Personalize Your Email Campaigns

Two female coworkers sitting at a wood desk with laptop computer, calendars, camera, paper, and pens.

by Jasmine Paul

October 1, 2025

Digital Marketing News, Insights & Trends

Computer screen with open tabs for Meta, Google, Amazon, Microsoft, and Apple websites.

by Jasmine Paul

August 7, 2025

What Is CPM in Digital Marketing? Understanding Benefits & Best Practices

Person looking at social media on their laptop computer.

by Jasmine Paul

February 19, 2025

Authenticity in 2025: The Importance of Employee-Focused Brand Content

Person using a laptop and typing AI prompts into a search field.

by Jasmine Paul

September 3, 2024

Navigating the Ethics of AI in Content Creation

A young man in a white t-shirt sits at a patio table drinking iced tea while scrolling through an iPad.

by Jasmine Paul

September 22, 2023

Customer Search vs. Social Engagement: What’s the Difference?

A man in a blue and white checkered shirt sits at a desk in front of his laptop while writing on a notepad.

by Jasmine Paul

August 9, 2023

The Ultimate Guide to Landing Pages That Convert

A group of coworkers sit at a table smiling while looking at a laptop computer.

by Jasmine Paul

June 20, 2023

How to Do a Competitor Analysis for Digital Marketing

Open laptop showing how to use ChatGPT to optimize language models on the screen.

by Jasmine Paul

April 20, 2023

How We’re Reimagining Phone Tracking With AI