Mad Fish Digital’s search engine optimization marketing services for the apparel industry are designed to help your business stand out in the highly competitive online market. With our expertise in SEO, we can optimize your website and improve its visibility on search engines, driving more organic traffic and increasing your chances of attracting potential customers. Our tailored strategies focus on targeting relevant keywords specific to the apparel industry, ensuring that your website ranks higher in search results and reaches your target audience effectively.

Request a Consultation Today

Are you struggling to get your apparel business noticed online? Look no further! Mad Fish Digital’s search engine optimization services can give your website the boost it needs.

Our team of SEO strategists will work closely with you to understand your unique business goals and develop a customized strategy that aligns with your brand. From keyword research to on-page optimization, we will ensure that your brand’s website is fully optimized for search engines, making it easier for potential customers to find you and increase the chances of converting leads into sales. We take a look at many on-page and off-page elements to:

  • Conduct a thorough analysis of your website and identify areas for improvement and implement effective SEO techniques to improve your website’s structure, page load speed, and more.
  • Optimize your brand’s website content, meta tags, and backlinks to help you climb the search engine rankings and attract more customers.

With Mad Fish Digital’s industry-specific knowledge and experience, we understand the unique challenges and opportunities that the apparel industry presents. Let us help you optimize your business’s online presence and achieve your business goals.

Gish's Furniture Logo

“The Mad Fish team is honest, dedicated, and extremely knowledgeable. As a client, they understood our needs and created solutions that worked. Personally, I have worked with Ben, Anne and Erica and I can’t speak highly enough about my interactions with the team. It’s refreshing to work with people that are committed to providing the very best for their clients in such a positive and professional way. Kudos to the Mad Fish team!!”

-Kurt Fuchs
CEO, Gish’s Furniture

Washington State University Vancouver Logo

“After seeing the detail and practical recommendations in our site evaluation, I can confidently say that it would be foolish to overlook the value in having the Mad Fish team take a look at your site.”

-Brian Bates
Web Communications Manager, Washington State University

Cleansolution logo

“Mad Fish Digital Rocks! Excellent ROI. Their backend understanding is absolutely essential for a company wanting to scale and grow. Very professional and easy to understand what you are paying for.”

-Jose Barios
CEO, Cleansolution Services

SEO Strategy Development for Apparel

Mad Fish Digital specializes in crafting search engine optimization strategies tailored specifically for the apparel industry. With a deep understanding of industry trends and key metrics such as conversion rates and average order value, we ensure your brand stands out in the crowded online marketplace.

Download an Example Technical Site Audit

Apparel SEO agency

Working with Mad Fish Digital for customized website search engine optimization services for apparel businesses offers a seamless process and numerous benefits. Our expertise in optimizing websites for search engines ensures increased visibility and organic traffic. Through thorough keyword research and analysis, we identify the most relevant and high-performing keywords for your business and apply those insights across your site’s content, meta tags, and URLs.

We Help Solve Issues Such As:

Lack of Targeted Traffic

Without reaching the right audience, marketing efforts can go to waste. We help generate targeted traffic to your website for your apparel products to improve conversion rates.

Inefficient Ad Spend Allocation

Effective paid ad spend allocation impacts your business. Investing in various marketing channels without a clear understanding of which ones are driving the most conversions creates a lack of visibility and can lead to wasted budget and missed opportunities to optimize their marketing campaigns.

Limited Customer Retention

Customer retention and loyalty are crucial for the long-term success of apparel businesses. With effective strategies in place, you can reduce high customer churn rates, leading to sustainable growth and profitability.

Digital Marketing Metrics We Manage for Our Apparel Clients

  • Organic Traffic: This KPI measures the number of visitors coming to your website through organic search results. For example, tracking the increase in organic traffic from search engines like Google or Bing can indicate the effectiveness of your SEO efforts.
  • Keyword Rankings: Monitoring the rankings of your target keywords is crucial to evaluating your SEO campaign’s success. For instance, tracking the improvement in rankings for keywords like “women’s dresses” or “men’s sneakers” can demonstrate the impact of your optimization efforts.
  • Conversion Rate: This KPI measures the percentage of website visitors who complete a desired action, such as making a purchase or signing up for a newsletter. For the apparel industry, tracking the conversion rate for specific product pages can help identify areas for improvement and optimize the user experience.
  • Click-Through Rate (CTR): CTR measures the percentage of users who click on your website’s link in search engine results. For example, monitoring the CTR for your product category pages can indicate the effectiveness of your meta titles and descriptions in attracting potential customers.
  • Page Load Speed: The speed at which your website loads is crucial for user experience and search engine rankings. For the apparel industry, ensuring fast page load speeds for product pages, especially those with high-resolution images, is essential to prevent potential customers from abandoning your site.
  • Bounce Rate: Bounce rate measures the percentage of visitors who leave your website after viewing only one page. For example, tracking the bounce rate for your homepage or landing pages can help identify areas where visitors may be disengaged or encountering usability issues.
  • Backlink Profile: Monitoring the quality and quantity of backlinks to your website is important for SEO success. In the apparel industry, having reputable fashion blogs or influencers linking to your product pages can significantly boost your search engine rankings and increase brand visibility.

Apparel Industry Trends

The global apparel market size was valued at $1,439.3 billion in 2019 and is projected to reach $2,081.6 billion by 2027, registering a CAGR of 5.5% from 2020 to 2027.


The U.S. apparel market size was estimated at $368.4 billion in 2019 and is expected to grow at a CAGR of 4.8% from 2020 to 2027.


Mad Fish Digital Logo

Bringing Innovative Pieces to the Digital Puzzle

Paid media icon with globe and cart.

SEO for Ecommerce

Having a solid SEO strategy is crucial for finding new customers. Our team will optimize your website, enhance keyword targeting, and execute SEO strategies to improve organic traffic and improve search engine results.

content marketing

Content Marketing

In the apparel industry, content marketing is crucial for a successful digital strategy. It drives brand awareness, website traffic, and customer engagement. Our team’s understanding of creating compelling content can boost conversion rates, customer retention, and revenue.

keyword research

Keyword Research & Strategy

Our SEO team dives deep into the market to uncover high-performing keywords and creates a long-term strategy that will enhance your website’s visibility and attract relevant visitors to your business.

local seo

Local SEO

Drive more revenue by leveraging the power of local SEO and maximize your online visibility with a fully optimized Google Business Profile. Increase traffic and conversions by targeting relevant keywords and optimizing your website for local searches.

on-page search engine optimization

On-Page SEO

Our team optimizes websites to drive organic traffic, increase visibility, and boost conversions. With industry-specific knowledge, we’ll make your apparel brand stand out.

off page seo

Off-Page SEO

Our team specializes in optimizing website content, building high-quality backlinks, and improving domain authority. Increase website traffic, enhance brand awareness, and drive more conversions with our industry-specific strategies.

technical seo

Technical SEO

Mad Fish Digital offers top-notch technical SEO services for the apparel industry. Our experts optimize status codes, redirects, crawlability, and site speed to enhance your website’s visibility and rankings. We help your apparel website meet industry standards and achieve outstanding performance in search engine results.

analytics and seo monitoring

Analytics & Monitoring

In the apparel industry, accurate analytics and regular website monitoring are crucial for success. Our performance reporting provides precise data analysis and continuous digital marketing, optimizing key metrics such as conversion rates, customer engagement, and online sales. Stay ahead of the competition by leveraging our comprehensive insights and strategic recommendations.

Why Brands Trust Mad Fish Digital as Their Apparel SEO Partner

Providing innovative Pieces to the Digital Puzzle

As a certified B-Corporation and award-winning agency, Mad Fish Digital has been instrumental in helping clients in the apparel industry navigate and excel in the digital landscape. Through our search engine optimization services, we have helped these clients increase revenue, scale advertising efforts, and dominate online competition.

accountable to results

Prioritizing the needs of clients

At Mad Fish Digital, we believe that a positive employee experience translates into exceptional client experiences. We prioritize creating a supportive and collaborative work environment, empowering our team to deliver outstanding results for our clients. With our focus on both employee and client satisfaction, we ensure success for all parties involved.

driving results

Delivering Outcomes for Clients.

Mad Fish Digital is your go-to partner for driving results. Our expert team ensures that every marketing tactic is strategically mapped to specific Key Performance Indicators (KPIs), maximizing your ROI. With our data-driven approach, we deliver measurable success, helping you achieve your business goals and stay ahead of the competition.

innovative approach

New and creative method

Mad Fish Digital offers an innovative approach to digital strategies for the apparel industry. With a focus on results, each strategy is evaluated quarterly to ensure maximum effectiveness. Trust us to elevate your brand's online presence and drive measurable growth in this ever-evolving digital landscape.

Mad Fish Digital 'Research first' approach

Research First Approach

At Mad Fish Digital, we prioritize a research-first approach. With each apparel industry client, we invest time in understanding their brand and story and analyzing the competitive online Apparel marketing landscape. Our commitment to thorough research ensures tailored strategies that drive results and set our clients apart from the competition.

best agency for the planet

Best Agency for the Planet

Our mission statement is simple. Mad Fish Digital strives to be the best agency for the planet. To be the best means that our employees are empowered to learn, grow, and exceed their potential, while driving the best results possible for clients.  We believe that good clients want to work with happy people and work hard to continuously create a work environment for our teams and clients to thrive in.

Want to Learn More About Our SEO Agency Services?

Reach out today to find out how Mad Fish Digital can elevate your business

  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • Hidden
  • This field is for validation purposes and should be left unchanged.