Industry News Archives - Mad Fish Digital

Close-up of a woman's hands typing on a laptop displaying a content or news website.

by Mad Fish Digital

April 10, 2026

Quarterly News, Insights & Trends

Two young women standing together and looking at a tablet, one wearing a striped sweater and the other a denim vest over a red shirt.

by Corrie Herman

April 10, 2026

How We’re Building an AI-Enhanced Agency Without Losing What Makes Us Human

A person uses a smartphone, interacting with a holographic robot icon and chat bubbles labeled

by Ben Herman

January 12, 2026

AI Marketing Explained: The Essential Terms Every Marketer Should Know

by Ben Herman

November 7, 2025

7 Ways Brands Are Innovating by Using LLMs in 2026

by Jessica Martinez

October 7, 2025

Why Brand Voice Still Matters (and Always Should) in the Age of LLM Search

Two female coworkers sitting at a wood desk with laptop computer, calendars, camera, paper, and pens.

by Jasmine Paul

October 1, 2025

Digital Marketing News, Insights & Trends

Person holding smart phone reading an article about the EAA.

by Nicole Niederhofer

May 20, 2025

Why US Brands Should Care About The European Accessibility Act (EAA)

Person using a tablet to browse the web, with a cup of coffee nearby on a wooden table.

by Mad Fish Digital

March 7, 2025

AI-Powered Advertising: The Ethical Use of AI in Paid Media

by Jenna Finberg

February 20, 2025

Considerations for Using AI-Generated Images in Marketing

woman holding mobile phone and credit card

by Suu Ng

February 4, 2025

Why Strong Branding & Design Matter More Than Ever in Paid Advertising

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Cookie	Duration	Description
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Cookie	Duration	Description
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Cookie	Duration	Description
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Cookie	Duration	Description
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bscookie	2 years	This cookie is a browser ID cookie set by Linked share Buttons and ad tags.
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fr	3 months	The cookie is set by Facebook to show relevant advertisments to the users and measure and improve the advertisements. The cookie also tracks the behavior of the user across the web on sites that have Facebook pixel or Facebook social plugin.
IDE	1 year 24 days	Used by Google DoubleClick and stores information about how the user uses the website and any other advertisement before visiting the website. This is used to present users with ads that are relevant to them according to the user profile.
mautic_device_id	1 year	This cookie is set by the provider Mautic.This cookie is used for identifying visitor across visits and devices. Mautic cookies are used for supporting marketing activities.
mautic_referer_id	30 minutes	This cookie is set by the provider Mautic. This cookie is used for marketing purposes. It heps in tracking people submitting forms.
mtc_id	session	This cookie is set by the provider Mautic.This cookie is used for setting unique ID for visitor, to track visitor across multiple websites inorder to serve them with relevant advertisements. Mautic cookies are used for supporting marketing activities.
mtc_sid	session	This cookie is set by the provider Mautic.This cookie is used for setting unique ID for visitor, to track visitor across multiple websites inorder to serve them with relevant advertisements. Mautic cookies are used for supporting marketing activities.
muc_ads	1 year 1 month 4 days	Twitter sets this cookie to collect user behaviour and interaction data to optimize the website.
MUID	1 year 24 days	Bing sets this cookie to recognise unique web browsers visiting Microsoft sites. This cookie is used for advertising, site analytics, and other operations.
NID	6 months	This cookie is used to a profile based on user's interest and display personalized ads to the users.
personalization_id	2 years	This cookie is set by twitter.com. It is used integrate the sharing features of this social media. It also stores information about how the user uses the website for tracking and targeting.
sa-user-id	1 year	StackAdapt sets this cookie as a third party advertising cookie to record information about a user's website activity, such as the pages visited and the locations viewed, to enable us to provide users with interest-based content and personalised advertisements on external websites.
sa-user-id-v2	1 year	StackAdapt sets this cookie as a third party advertising cookie to record information about a user's website activity, such as the pages visited and the locations viewed, to enable us to provide users with interest-based content and personalised advertisements on external websites.
ssi	1 year	This cookie is set by Sitescout.This cookie is used for marketing and advertising. The cookie stores a unique ID used for identifying the return users device and to provide them with relevant ads.
TapAd_3WAY_SYNCS	2 months	This cookie is set by the provider Tapad. This cookie is used for data synchronization with advertising networks.
TapAd_DID	2 months	The cookie is set by tapad.com. The purpose of the cookie is to track users across devices to enable targeted advertising
TapAd_TS	2 months	The cookie is set by Tapad.com. The purpose of the cookie is to track users across devices to enable targeted advertising.
test_cookie	15 minutes	This cookie is set by doubleclick.net. The purpose of the cookie is to determine if the user's browser supports cookies.
VISITOR_INFO1_LIVE	5 months 27 days	This cookie is set by Youtube. Used to track the information of the embedded YouTube videos on a website.
VISITOR_PRIVACY_METADATA	6 months	YouTube sets this cookie to store the user's cookie consent state for the current domain.
YSC	session	This cookies is set by Youtube and is used to track the views of embedded videos.
yt.innertube::nextId	never	YouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.
yt.innertube::requests	never	YouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.

Others

Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.

Cookie	Duration	Description
_dc_gtm_UA-404265-16	1 minute	No description
_ssuma	1 month	No description available.
_upcity_production_session		No description
1a5cf0287e9f17d9c74992864ae78803	session	No description
3u9bdh7jkg376hav2mmd7zi	1 year	No description
AnalyticsSyncHistory	1 month	No description
cf_clearance	1 year	Description is currently not available.
CONSENT	16 years 5 months 24 days 8 hours	No description
li_gc	2 years	No description
mautic_session_id	1 year	This cookie is set by the provider Mautic. This cookie is used for tracking people submitting forms.
nitroCachedPage	session	Description is currently not available.
pkuwqmio22rvzoagxg6hjzn	1 year	No description
sa-user-id-v3	1 year	Description is currently not available.
UserMatchHistory	1 month	Linkedin - Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences.
yt-remote-connected-devices	never	No description available.
yt-remote-device-id	never	No description available.