Imagine trying to drive to a town you’ve never been to without any map or directions. It would be pretty hard, wouldn’t it? Yet that’s exactly how most people do Search Engine Optimization (SEO). They don’t have a roadmap to see where they are, where they’re going to and how to get there.
I’ll show you how to create a roadmap for SEO by analyzing your website to discover what areas of SEO you’ll need to work on to beat your competitors and be #1 on Google.
Competitive Analysis for SEO from Zeke Camusio on Vimeo.
Competitive analysis
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This is what you’ll learn:
- How to check and compare your site against your top competitors based on:
- Number of Indexed Pages
- Number of Incoming Links
- Link Quality
- Anchor Text
- PageRank
- Site Age
- On-Page Optimization Score
- Your AllInText, AllInTitle and AllInAnchor Positions
- Why every search engine result page (SERP) is different and how to adjust your strategy based on what works in your industry.
By the end of the webinar you’ll have a very clear idea as of why your competitors are ranking above you on Google and exactly what to do to change that.
The webinar is on March 9, 2011, at 1pm PST. It’ll be 30-minutes-long and we’ll have a 15-minute Q&A session after that.
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