Category Archive for "Content Management"

Light Pollution Infographic

Which Infographic Topic Should You Choose?

Overview: Your audience and goals are key. Make things simple. Make common questions fun. Find what is topical to your audience. Help Tell a Bigger Story.

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Keyword Research

Rethinking Keyword Rankings: Advice on Best Practices & the Road to Success

At Mad Fish Digital, or any digital agency, you are guaranteed to hear clients asking, “When can I expect to rank on the first page of Google?” To that we say, “Great question!” The answer is not one that is

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Seeing is Believing: Capture & Engage Your Audience with Visual Content

What comes to mind when you think about content marketing? More often than not, you will visualize a blog post that contains a few complementary images. As the world of content marketing changes, the question becomes whether or not this

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5 Reasons WHY Content is King in SEO

By now we all know that content is king, but why content is king is still a discussion we have frequently with a number of our clients hesitant to invest in content when they don’t see an immediate ROI. Below
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Native Advertising – Know Your Ad Types

This post is Part Two in a series on native advertising by Mad Fish. This post will focus on the ads types that are most commonly referred to as “native advertising:” Sponsored Content/Promoted Listings, Advertorials, and Recommendation Widgets.

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old timey newspaper

What Is Native Advertising?

This post is Part One in a series on native advertising by Mad Fish. It covers some history of what we consider “native advertising,” and its definitions according to the IAB. Future posts in this blog series will highlight each

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How to Give Your Visitors Web Content They Can Sink Their Teeth Into

As search engine optimization has become increasingly important for companies who want to strengthen their online presence, the amount of content floating around the internet has multiplied exponentially. Businesses constantly send new content out into the ether, hoping it will

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Using Joomla!

Over the past year, I’ve been researching various content management systems. The latest one that I chose to use is Joomla!. And all I can say is wow!

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